Posted on 10/01/2022 by Caitlin Ielasi
Recruitment Industry Trends of 2022
2021 comes to a close, and it's time to start looking ahead. The pandemic, closed borders, and a talent shortage has significantly impacted on the recruitment space. Many of these trends will have an impact on future recruitment opportunities in 2022 and beyond. Recognising and anticipating key trends in the recruitment space is critical for employers and recruiters.
Let's see how recent recruitment trends and innovation will shape 2022.
1. Social Media Recruiting
The trend of social recruiting is not going away(although expect this to change significantly in the next 3-5 years with the rise of the metaverse). The use of social networks to find, attract, and hire candidates is central to social recruiting. Many businesses and recruiters use social media to post job advertisements, demonstrating social media's growing popularity as a recruitment channel. Future employees are heavily involved in social media and credit it as one of the reasons they joined their current company. If you do not incorporate social media into your recruitment process, you are allowing your competitors to out-recruit you.
2. Virtual Recruitment
The covid pandemic has accelerated the transition to remote work. Geographical barriers are no longer a major concern. Many businesses are transitioning to a virtual workforce by hiring fully remote employees. Employers and employees both benefit from virtual recruiting. Employers gain access to a larger talent pool, while employees benefit from job flexibility. Companies have shifted to a remote-first model, and hiring practises should reflect this. Expect digital recruitment trends such as virtual recruiting to continue well into 2022.
3. The importance of soft skills
Soft skills are powerful motivators of productivity, collaboration, and communication. They are also far more difficult to recruit for than hard skills that can be taught. Soft skills are becoming far more important than they were previously, as the recruitment industry responds to employee demands for good workplace culture, job flexibility, diversity, and inclusion. A potential candidate may possess all of the necessary technical skills, but will they fit into the company culture? We are entering a period in which businesses and recruiters are increasingly recognising the importance of soft skills. This recruitment trend isn't going away in the next decade!
4. The power of employer branding
Before applying for a job, candidates will thoroughly research your company's reputation. They are interested in your company's mission, values, and culture, and if they align, they are more likely to want to work for you. Employer branding has a significant impact on recruitment, including decreased turnover and associated recruitment costs as well as increased hiring quality. However, only 55% of recruiting leaders are using this recruitment trend to attract talent.
5. The Candidate Experience
Businesses are turning to the employee experience to understand why employees resign as a result of high employee turnover and an impending talent shortage. Retaining talent is the simplest and most cost-effective option. Candidates also want to know that their future employer provides a positive employee experience. In order to increase hiring success in 2022, businesses will need to take strategic steps to address the pain points in the employee experience. As a recruitment and selection trend for 2022, expect to see significant investment in the Employee Experience.
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