Posted on 29/06/2018 by Entree Recruitment
Which, according to Megan Nicholson, is every time you apply for a role.
Does anyone even read cover letters any more?
YES! A cover letter is your opportunity to sell yourself, and is a way to add value to your resume. With a cover letter, you have the chance to narrate your achievements and put them into context, as well as detailing why you are the best candidate for the position.
Here are some tips for an effective cover letter.
Address it to the correct person. If you don’t know who that is, call and ask. Vague ‘Attention HR’ salutations are not a good look.
Sell yourself. This is the main reason for the cover letter after all! Why should you be considered for the role above anyone else? What attributes, skills, and key achievements do you possess, making you the best choice for the role?
Outline your skills and experience. Make sure these are relevant to the role you are applying for, and make sure you mention specific skills outlined in the job advertisement.
Why do you want this role? Passion is a great selling point. Potential employers like to see your excitement for the industry, as well as know your past experience.
Finally, finish with a call to action. Let them know you intend to follow up on your application. Personally, I love when a candidate calls to follow up. It shows they are driven and is another opportunity for them to sell themselves. Making that call can be daunting but it’s well worth it if it means you are selected to interview for your dream job.